Tag Archives: screen casts

Screencast Review: Why TV Is Not Dead

 

In class we did screen casts and I found one in particular about why television isn’t dead very intriguing. I thought this was a very interesting screen cast presented in class. For my main project in class I have been studying the future of TV, specifically dealing with Amazon and Netflix. So, my mindset since the beginning of the semester is that television is quickly fading out and essentially dead. Throughout their presentation they talked about different components that make TV still very much a part of our lives and why it will be for a long time. The first topic they approached was live sport broadcasts. Today cable packages and specific channels are dedicated to sports which dedicated sports fans will purchase. In the long run that will help keep cable companies in business.  While sports can be streamed online it is nearly impossible and die hard sports fans would never want to watch that way so they would be the ones to watch on television. The next topic is news but for older generations specifically. These are also the same people that are keeping newspapers in business. With the rise in technology and a plethora of different ways to get our news, television has become one of the original news sources alongside newspapers. I can go on twitter, Facebook or the computer to find my news instantly but older generations will sit down and watch the six o’clock news to find out what is going on with the day. I am in the younger generation so I was completely blind to this because I never get my news from TV which reinforced my belief that TV was dying. There are also several interactive elements to TV now that tie in the new technology.  Twitter is one social media platform that brings in television shows; it’s called “live tweeting”. People will tweet about things happening in the show while they watch the show and use certain hashtags . Other people live tweeting will be able to see those hashtags and interact with other people on Twitter watching the same show. Shonda Rhimes has several shows that she writes such as Grey’s Anatomy, Scandal, and How to Get Away with Murder. All of these shows air on Thursday nights so there is a hashtag for it called TGIT (thank goodness it’s Thursday).  While watching these shows people will tweet their reactions or comments they have during the show using that hashtag. The point is that if you aren’t watching live and you go on Twitter you will have spoilers so it will prompt you to watch live.  I know this from experience, I watch Greys Anatomy every week and if I don’t watch live I have to avoid Twitter. This is something I didn’t take into consideration while thinking about television diminishing. One of the last topics they discussed was advertisements. Advertising companies will help keep television and cable alive for a little while. Even if people aren’t watching live and they go on OnDemand (which is a feature of Comcast cable) they are forced to watch advertisements which can only help cable and television in the long run. All of these things do have their counter arguments that could be made saying television is still on the out but these are still very strong arguments. Whether television is here to say or on the outs is a big debate and only time will tell.